This complete guide on how to make the most out of your transactional emails was developed in collaboration with our friend, Tom Blijleven from Flowmailer. Transactional emails are important for every business. Whether you’re in eCommerce, running a SaaS business, or even providing various types of goods and services in a physical location. Transactional emails help you run your business in today’s shifted environment where you don’t have to print receipts, order confirmations, or reports.